The Role
An exciting opportunity to lead and grow Mason Rose’s digital communications offering.
The successful candidate will work with both our sales and communications teams (UK, Europe and US) to devise savvy digital strategies – spanning, but not limited to, paid /search / social / e-marketing to support Mason Rose itself as well as our clients’ commercial goals by targeting and communicating with specific audiences digitally, finely balancing creative flair with business acumen.
Requirements:
- Evidence of creating and implementing lead-generating digital campaigns
- Experience of social content planning – paid / organic
- Highly experienced at capturing and editing content stylishly for digital use – i.e. photography and video
- Experience working in a busy digital or marketing agency
- Experience working with creative tools such as Photoshop, Canva, InDesign, Kapwing
- Experience of managing partner agencies or professionals in the digital marketing space
- Has an established network of digital marketing and creative practitioners who can be pulled in for relevant campaigns / activations
- Passion for travel and luxury brands and all trends in digital marketing
- Experience in managing and training team members
- An eye for business development opportunities
- Certificates in google and Meta ads etc useful
Main responsibilities include:
- Devising and implementing exciting digital campaigns for new and existing clients –that aims to grow brand awareness and generate sales leads across digital channels
- Review and advise on Mason Rose’s own digital marketing needs via current key channels – e-News / website / Instagram / Linked in
- Identify opportunities for our clients to encourage direct sale opportunities – long term e.g. SEO and tactical e.g. paid, sharing ready-made content with bookers etc.
- Manage digital partners
- Develop reporting process that demonstrates quantifiable results
- Monitor and respond to all digital trends – using actively and creatively to inform future strategies
- Provide in-house and external training where required
- Be able to produce and edit imagery / video for social content purposes.
- Attend MR / client events and activations to secure real time social coverage
- Support communications team on optimising digital influencer/talent database, reviewing current influencer campaign relationships to ensure ultimately strategic
- Support clients with own content needs on a regular basis – proactively and reactively
- Being the ‘force’ to establish MR Digital as a service to incumbent and future clients.
This is a great opportunity to work with world-class clients, and be highly involved in the business, in a nurturing environment where people feel valued and are allowed to shine. Salary dependent on experience.
If you fit the bill, and would like to hear more, simply email your CV and a cover note outlining your experience and achievements to jenni@masonrose.com
About Mason Rose: Mason Rose is a highly regarded international Sales, Marketing and Communications representation agency for travel and hospitality, luxury lifestyle and wellness brands with offices in London, Madrid, Munich, Paris and New York. Our clients include some of the most well-known hotels and luxury brands in the world. We differ from most other agencies by offering an integrated approach to encompass Sales as well as PR and Partnership Marketing. We offer a consultative, bespoke service to our clients, reflecting our belief that every client has its own unique requirements, and take a pragmatic but creative approach to our work which is heavily focused on value and ROI. Each member of the Mason Rose team is highly experienced, committed to our clients and the company and, above all, passionate about our work.
Our Guiding Values: Integrity || Collaboration || Innovation || Influence || Knowledge || Proactivity || Passion
Our people are at the heart of the business with a culture of recognition and reward. We also encourage all our staff to incorporate their aspirations and interests into their career at Mason Rose and we are there every step of the way in supporting development.
All our employees enjoy a range of benefits:
- A competitive salary will be offered depending on experience with a base salary plus a discretionary annual bonus
- Flexible hours and hybrid work options
- 20 days annual leave, plus additional leave incentive after 2 years of service
- Mason Rose offers discretionary membership to a medical cash scheme, namely: Medicash.
- Monthly team social & annual team outing
- Friday finish at 5pm
- Travel perks