What we can do for you
We work passionately and effectively with exceptional clients to generate global awareness, drive business and increase market share – through a bespoke combination of international Sales, Marketing, PR and multi-channel communication strategies.
Our vast network of direct connections, industry experts and influential opinion leaders in the UK, US and Continental Europe, coupled with our in-depth knowledge and expertise, enables us to deliver unparalleled consultancy and provide our clients with extensive reach and multi-market opportunities.
Understanding our clients’ objectives, connecting them to their target audiences, driving sales and a healthy return on investment is always our key aim.
Sales
LEISURE • CORPORATE • MICE • SOCIAL GROUPS • WELLNESS • ENTERTAINMENT
Our bespoke, consultative and knowledgeable approach to international sales solutions for our clients encompasses a wide variety of services and markets. Leveraging our strong relationships with key industry contacts and agents across all segments, we connect our clients directly with senior decision-makers, driving quantifiable return-on-investment.
We are proud to have a productive global network of long-standing relationships within the leisure sector, with travel and procurement managers and their dedicated global travel management companies, and with a targeted range of agencies and planners who bring high-end group business to our collection of clients.
- Identification and qualification of key client targets
- Creation of compelling business cases to secure RFP acceptances
- Thoughtfully crafted bespoke events for clients to connect with trade partners
- Qualified familiarisation trips
- Sales calls (a number of visits per annum to each market)
- Attendance at relevant trade shows and events
- High level of involvement in the market, unique relationships worldwide and strong links with important industry partners
- Market feedback, consultancy and advice
- Social media – active posting and interaction across Mason Rose platforms
- Inclusion in Mason Rose e-newsletters to trade
- Annual market and industry insights report
For all Sales enquiries and to view our credentials and case studies, please contact: sales@masonrose.com
PR
Mason Rose Studio
Access + Connections
Consultancy
PR
MEDIA • INFLUENCERS • AWARDS • 360 CAMPAIGNS
Calling on our vast experience and global network of influential brand advocates, we craft bespoke communications strategies that complement and enhance your business objectives to give your brand a meaningful voice in a competitive and ever-evolving marketplace.
From senior media contacts in travel, lifestyle, wellness, business, property, niche, digital and trade, to notable tastemakers in complementary industries, our overarching priority is getting your brand in front of the right people. We are highly targeted in our approach and our strategies are honed and adapted accordingly, with the ability to be nimble and respond to internal and external changes.
- Multi-channel (print, digital, social, broadcast) creative campaign initiatives and execution
- Brand representation at media meetings and events
- 2-4 visits per annum to each market for media meetings
- Press office activity, press releases and tailored pitching to attain coverage
- Qualified press trips with approved commissions – group and individuals
- Bespoke Mason Rose events for clients to connect with media, influencer and industry partners
- Digital influencer marketing campaigns
- Social media – active posting and interaction across Mason Rose platforms
- Brand partnerships
- Awards targeting and submission
- Crisis management + support
- External agency management
For all PR enquiries and to view our credentials and case studies, please contact: pr@masonrose.com
Sales
Mason Rose Studio
Access + Connections
Consultancy
For brand, digital, content and partnership marketing enquiries, please contact:
studio@masonrose.com
studio@masonrose.com
Mason Rose Studio
BRAND & CONTENT • DIGITAL MARKETING • SOCIAL MEDIA • PARTNERSHIPS
Navigating the ever-changing digital and brand landscape is critical to success, and what we love to do. Whilst content and digital has always been on our radar, Mason Rose Studio will provide a fully integrated content, brand and digital marketing offering to our clients; connecting sales, marketing, PR and everything in between.
Be it a quick-win digital solution that showcases your channels to a targeted audience, a revamped brand strategy that resonates with the modern market or a partnership that taps into new grounds; our comprehensive suite of brand and digital services provides value beyond that of the traditional. We offer consultations and support for your in-house team, to a comprehensive multi-market digital campaign.
CORE SERVICES
Content management
- Asset creation
- Content calendar creation
- Image guidelines
- SEO optimisation
- Blog/content writing
- TOV guidelines
- Translation services
- ECrm services
Digital marketing
- Paid social
- Online advertising
- SEO support
- Website/content optimisation
Social media
- Account management/support
- Community management
- Bespoke content creation for social channels
- Plans & calendar management
- Caption writing
- Metrics reporting
- Paid social (also available as a digital service)
- Influencer / content creator collaborations
Partnerships – strategic & brand
Refer to ‘Access + Connections‘.
ONE-OFF PROJECTS
- Brand architecture & repositioning – TOV development, brand positioning, comp set analysis
- Digital-first strategies – Social, content, paid media, SEO influencer
- Cross-channel audits
- Asset refreshes
- Partnerships
- 360 brand marketing campaigns
- Pillar development and setting
- Website development
- One off workshops x training sessions on all of the above
For brand, content, digital marketing and partnership enquiries or to view our credentials and case studies, please contact: studio@masonrose.com
Sales
PR
Access + Connections
Consultancy
Access + Connections
BRAND PARTNERSHIPS • INFLUENTIAL VIPS • UHNWI • CONNECTIONS • CELEBRITY COLLABORATIONS
Access is Mason Rose’s ‘modus operandi’ – we are proud of our ability to provide our clients with direct access to a tailored host of highly-connected industry leaders, tastemakers, networks and brands with valuable word-of-mouth and similar values and audiences. We do this through a bespoke combination of intimate introductions and highly individualised activations that lead to impactful collaborations and ultimately deliver a return on investment.
Our specific expertise lies in the complementing industries of the arts & culture, entertainment, fashion, lifestyle, luxury goods, automotive, media & publishing, family offices, executive and personal assistants, celebrities, private member clubs and associations, UHNWI and targeted high-profile potential clients for our clients.
Partnerships – strategic & brand
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- Co-marketing
- Co-branded influencer trips & activations
- Product x hotel integration
- Competitions
- Creative activations & brand moments
- New guest experience creation for hotel / partners
- VIP + Brand ambassador
We have the ability to conduct these connections in several of the markets we serve.
For brand partnership enquiries or to view our credentials and case studies, please contact: studio@masonrose.com
Sales
PR
Mason Rose Studio
Consultancy
Consultancy
With 90% of the team having a hotelier background and with a deep passion and knowledge for the luxury hospitality and wellness industries, coupled with decades of experience in sales, marketing and PR, we have a first-hand understanding of all the considerations and constraints that come with the development of brand concepts.
We love supporting our clients in their journey to curate the most superlative offering. Between our own extensive in-house expertise and the additional support provided by carefully selected industry partners, we are able to advise across a multitude of areas and markets. Here are just a few…
- Full market overview
- Competitor analysis
- Commercial analysis
- Affiliations and industry partners
- Customer growth
- Driving direct business
- Brand strategy and creative content
- Social media
- Digital marketing
- Spa and wellbeing
- Architecture and design
- F&B experiences
- Sustainability
Partners include:
- Tourist boards
- Airlines
- All key industry affiliations and partners
- Numerous luxury networks
- Top publishing houses in key markets
- A network of highly qualified, individually selected specialists in all above areas
For Mason Rose advisory enquiries or to view our credentials, please contact: maria@masonrose.com
Sales
PR
Mason Rose Studio