Our Services


Through sales, marketing and public relations, Mason Rose generates awareness for our clients in the most valuable sectors of the UK market

Understanding our clients’ objectives, connecting them to their key target audiences, driving sales and ensuring a healthy return on investment is always our key aim

Sales

Corporate, MICE and Leisure

Corporate

  • RFP contracting (UK with a global perspective)
  • Account Management to increase market share
  • TMC training
  • Roadshow specialists
  • Corporate event planner activity
  • Entertainment company/agency contacts
  • Senior PA targeting (UK based)
  • Meaningful escorted sales calls and presentations
  • Bespoke events

MICE

  • Target C&I agents, wedding planners, high end party planners and associations
  • MICE agency relationships across all industry sectors
  • Account management
  • Enquiry and conversion support
  • Strong DMC partner relationships

Leisure

  • Strategic planning and implementation
  • Close relationships with all sectors of the leisure travel market
  • Source and evaluate new accounts
  • Organise / attend industry events to further develop relationships
  • Arrange UK sales calls to key and developing accounts
  • Product training
  • Initiate and implement marketing agreements

General activity across all segments:

  • Mason Rose sector specific events
  • Ongoing quality sales calls
  • Strategic sales plans and monthly reporting
  • Researching and qualifying new business opportunities
  • Enquiry conversion
  • Quality familiarisation trips
  • Trade show support
  • Partnerships with airlines and other key industry partners
  • Market knowledge and advice
  • E-newsletters and digital marketing

PR

Hotels & Travel and Wellness & Lifestyle

PR services include:

  • Bespoke strategic PR plans
  • Creative campaign initiatives and execution
  • Press office activity, press releases and pitching
  • Senior media contacts: travel, lifestyle, wellness, business, niche and digital
  • Press trips – group and individuals (pre-agreed commissions only)
  • Social media expertise, active posting and interaction
  • One to one media meetings in UK for key spokespersons
  • Media monitoring and reporting
  • Bespoke event ideation and production
  • Tastemaker, celebrity and influencer endorsement
  • Awards monitoring and submission
  • Luxury brand partnership activity
  • Experience in liaison with international agencies
  • Regular communication and trusted counsel
  • Mason Rose Annual Media Dinner
  • Relationships with third partners such as airlines, tourist offices and tourist boards
  • Leveraging trends and in-destination events
  • Brand representation at events / conferences

Digital Marketing

Digital services include:

  • Strategic social media planning
  • Content Marketing
  • Campaign Management
  • Blogging and Editing
  • Social Media Masterclasses
  • Photography
  • Influencer strategy
  • Reporting and Analytics
  • SEO Optimisation
  • Email Marketing

 

Marketing Partnerships

Mason Rose Marketing Partnerships

  • UHNW and influencer connections
  • Brand partnerships and collaborations
  • Celebrity/influencer endorsement

Marketing partnership services include:

  • Strategic partnership planning
  • Introductions to likeminded audiences
  • High profile networking events
  • Bespoke event ideation and production
  • Tastemaker and influencer endorsement
  • Relationships with decision makers
  • Creating sales channels

For marketing partnership enquiries, please contact: +44 (0)20 7201 8050 or  enquiries@masonrose.com